다운로드 Oracle : 1Z1-1032 질문 & 답 PDF & Test Software

When you add a Conversion Tracking Tag to a Conversion Acknowledgement page, each time a visitor completes a transaction, conversion credit will be attributed to the sourcing campaign by default.
Which name-value pair should you append to the Conversion Tracking Tag to clear the cookie in order to eliminate potential duplicate reporting?

• A. tracking=first
• B. tracking-once
• C. action=once
• D. action=single
• E. action=last

Your new Responsys customer wants to begin sending email campaigns.
Which three practices should they employee for their IP address warm-up process? (Choose three.)

• A. Establish an initial reputation with each major ISP by demonstrating that you are sending to valid email addresses with very few complaints or hard bounces.
• B. Send carefully planned content to highly engaged recipients.
• C. Test out a new re-engagement email campaign by sending emails to lapsed or nonengaged subscribers.
• D. Establish volume levels going through your major ISPs as quickly as possible so you can begin reaching your subscribers without suffering declines in response rates.
• E. Minimize complaints and bounces to establish a good reputation with each ISP.

You are asked to troubleshoot a dynamic campaign that is not inserting content correctly for VIP subscribers.
You learn that VIP subscribers who have spent more than $3,000 are not receiving messages with the proper promotional code associated with their status level. The amount of money a subscriber has spent is stored in the AMT_PURCHASES attribute as number data type. The set of rules is as follows:
- Rule 1: AMT_PURCHASES Greater than 100
- Rule 2: AMT_PURCHASES Greater than 1000
- Rule 3: AMT_PURCHASES Greater than 3000
Identify the solution.

• A. Responsys can't execute rule sets for a dynamic region without a default conditional rule that initializes the rule set to zero. You will need to create the following rule to fix this issue:1. Default Rule 0:
  AMT_PURCHASES Equals 0
• B. Responsys requires that the money data type be assigned, because it doesn't support the number data type to be used for monetary values.
• C. Responsys executes rules in sequential order, so any subscriber with more than $100 in spending will have the content inserted associated with the first rule and the rest of the rules will never be resolved.
  Either the order of the rules should be reversed or the conditional logic should bechanged to use different operators.
• D. The rule set should be changed:1. Rule 1: AMT_PURCHASES Greater than or equal to 1002. Rule 2:
  AMT_PURCHASES Greater than or equal to 10003. Rule 3: AMT_PURCHASES Greater than or equal to 3000

You discovered that your main competitor's employees are subscribed to receive your promotional campaigns directly to their work email addresses.
What should you do in Responsys to prevent your campaigns from being sent to the work email addresses of the competitor's employees, although this is not a complete solution?

• A. Create a Non-Competitor Program using Program Designer.
• B. Periodically run the scrub utility and delete all email addresses from your competitor's domain.
• C. Search the list for the domain name of the competitor and select the block option for each user that is found.
• D. In the Account Admin screen, select Define email domain rules and create an audience exclusion by entering the competitor's domain name.

Your client wants to be able to analyze the marketing campaign performance in Insight reports broken down by two criteria available in the profile list (Gender and Country). You created the Segment Group following the directions in the Help documentation, but when you run the Insight reports, the Segment reports display
"undefined".
What is the reason for the failure?

• A. You don't have the segment group feature enabled in the Account Administration settings.
• B. You did not declare the fields used to define the segment groups in the Data section of the campaign workbook.
• C. You should have created a corresponding filter for each rule set to be used to identify the segment group.
• D. You did not select and assign the segment group in the Campaign settings of the campaigns to be analyzed by the segment criteria before launching the campaign.